The Case Against Budgets, Forecasts, and Performance Targets
Outseta
AUGUST 23, 2017
It had customer acquisition and revenue targets for existing products, and new lines of business that did not yet exist. We don’t have any agreed upon budgets, or any sales reps with quotas. The plan included budgets for each department, each year. It was a perfectly detailed path to the promised land. This isn’t an academic exercise for us.”
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