Churn is the Quiet SaaS Killer
Sales Enablement, SaaS and Growth
OCTOBER 29, 2018
A high churn rate is highly undesirable as it shackles growth , is a source of friction and (rightly) raises tough questions about product/market fit. Source: ProfitWell We’ve covered why high churn is undesirable, but let’s turn our attention to why low churn is important and what it means for a SaaS business.
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