FastSpring

APRIL 26, 2022

To investigate, Ryan Law, former CMO and cofounder of Cobloom, performed an analysis of six recent churn reports or studies and found that there is no consensus on the average churn rate for SaaS companies. If your market is small, then churn matters significantly more. But is this purely anecdotal?

Benchmarks 135

Benchmarks Churn Payments SaaS Payments 135

Chargify

APRIL 23, 2019

We found ourselves asking this question in a marketing meeting not too long ago. Establishing relationships with advisors and/or mentors. The “primary risk [during pre-startup] is the failure to design a business plan and strategy that will enable the company to become profitable as it makes sales and earns revenue.

Scale 74

Scale SaaS Payments Scaling Payment Services 74

Chargify

MARCH 25, 2019

A great example of this strategy being done right is Dropbox’s freemium offering , which allows “users to see how easy it is to back up and share their files using the Dropbox platform,” says Sujan Patel, cofounder of Right Inbox. Businesses simply don’t have time to spend learning and relearning interfaces and processes.

SaaS Payments 54

SaaS Payments Payment Methods Subscription Payment Features 54