Fractional VPE Metrics SMB 
SaaStr
JUNE 1, 2021
Hire the VP of Marketing, MBA, the VP of Sales, MBA, the VP of Customer, MBA, the VP of Engineering, MBA, and now, the odds of any semblance of survival, let alone success, are vanishingly small at this point. The issue the SMBs had was, “Well, I’m a 20-person consulting company.
SaaStr
MAY 5, 2025
You know what I’m talking about: It’s the VP of Engineering who’s “still evaluating Windsurf and Cursor” but says it’s still a little bit early. The mediocre middle of go-to-market teams is about to be hollowed out, leaving only elite relationship builders and strategic consultants at the top.
SaaStr
JULY 30, 2020
What are the core metrics founders should measure to determine the effectiveness of their reps and sales teams? How does this differ between SMB and enterprise? Peter Kazanjy: So we really brought that to Atrium, in so far as another thing that humans hate to do is do metrics analysis, performance metrics analysis.
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