article thumbnail

Dear SaaStr: What’s The Number One Challenge for Scale-Up Stage Founders?

SaaStr

Upsell and retention is an art, science and craft. Or churn will increase, NPS will stagnate and decline, and upsell and revenue retention will be a fraction of what it could be. You will need a VP of Engineering to manage these processes, recruit and build the team, and make your product more secure and enterprise-ready.

Scale 241
article thumbnail

What’s The #1 Challenge After $1m-$2m ARR?

SaaStr

Upsell and retention is an art, science and craft. You can’t hack it forever. Or churn will increase, NPS will stagnate and decline, and upsell and revenue retention will be a fraction of what it could be. You’ll need more than 5–6 core engineers to go big. She can be your CTO forever. Marketing is also an art and science.