Remove Customer Lifetime Value Remove Entertainment Remove Identity management Remove Leadership
article thumbnail

Revealed: 6 Account Management Best Practices for B2B Companies!

SmartKarrot

Here is an explanation of the six account management best practices for B2B companies: Create consistent customer segments for upselling and cross-selling. The largest and most lucrative segments—those with the potential for the highest customer lifetime value—are what you should focus on from a strategic perspective.

B2B 11