Content Marketing Growth Hacking Interviewing Sales Recruiting 
Intercom, Inc.
SEPTEMBER 20, 2018
Marketing and sales may employ different tactics, but their goal should be singular: help the company sell its product. They can be difficult to diagnose, and if sales and marketing don’t have a healthy relationship, things can devolve into pointing fingers instead of working together to find solutions.
Brian Balfour
OCTOBER 13, 2017
This post is the HubSpot Sales case study that illustrates the concepts of the 4-Fits Framework, a 5 post series in which I explain the four frameworks you need to align to grow to a $100M+ company. In this post, I will walk you through how we laid the foundation for the HubSpot Sales product and set it on course towards that $100M goal.
Expert insights. Personalized for you.
99 
Let's personalize your content