Sales-led Vs. Product-led: Why You Don’t Have to Choose
SaaSOptics
MAY 2, 2022
Whereas, in a product-led model, the product itself is used to acquire, onboard, and retain new users. Product-led companies use many different tactics to acquire, onboard, and retain new users, including: Free trials . In a sales-led model, sales processes and teams are the primary drivers of revenue growth. On-demand training.
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