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Snowflake, CrowdStike and SumoLogic: “How to Leverage the Cloud Giants to Scale to 100 Million ARR and Beyond”

SaaStr

And I would also say, regardless of the field, is how you go about compensating this channel. If you can neutralize the channel from a compensation perspective with your direct sellers, that always helps. And so, our product really needs from a customer adoption standpoint, to be integrated into the cloud service provider fabric.

Scale 201