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How AI in analytics is transforming the way marketers work

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AI analytics is a helpful—nay, an essential companion for any marketer that wants to squash the competition by harnessing the power of data to gain valuable insights that drive business growth and innovation. How is AI data analysis used in marketing? You might be aware that ChatGPT 4.0 is only trained on data up to 2021.

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Unprompted: Can agencies survive the AI apocalypse?

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I was chatting with one of our designers the other day. She mentioned she’s creating a landing page , and she used a combination of Smart Copy and Chat GPT to create placeholder copy for the meantime until the Copywriter is available to get in there and write the actual final copy. Adobe’s competitor. Well guess what you can do.

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