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5 Things to Know About Running a Capital Efficient Software Company

SaaSX

For many startup software companies (and their founders), an early capital-efficient approach to growth can make a huge difference in the long run. Spend enough time talking about SaaS finances, and the “ rule of 40 ” will probably come up. Ideally, as a company scales, headcount doesn’t scale exactly in tandem.

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Understanding the Real Impact of Improving Customer Retention

ChurnZero

To better understand the impact, we had Rob Belcher, Managing Director at SaaS Capital share benchmarking data from their eighth annual survey of private B2B SaaS companies. It’s especially great if you get payment up front and then know that customer is profitable from that point on. . So here, it’s really all about new sales.