New ARR and CAC in Price-Ramped vs. Auto-Expanding Deals
Kellblog
AUGUST 7, 2019
GAAP revenue. $1M. GAAP unbilled deferred revenue. $5M. ASC 606 revenue. $2M. ASC 606 revenue backlog. $4M. When I look at this is I see: GAAP is being conservative and saying “no cash, no revenue.” When I look at this is I see: GAAP is being conservative and saying “no cash, no revenue.”
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