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Sequencing Business Models: The Types of Marketplaces

Casey Accidental

Casey’s first sequencing business models essay talked about the transition from a SaaS business model to marketplace business model, and why it’s so difficult. In this essay, we’ll go deeper into the gradients of marketplace models that a company can sequence to, and as a follow up, we will do the same for platforms.

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Sequencing Business Models: The Types of Marketplaces

Casey Accidental

Casey’s first sequencing business models essay talked about the transition from a SaaS business model to marketplace business model, and why it’s so difficult. In this essay, we’ll go deeper into the gradients of marketplace models that a company can sequence to, and as a follow up, we will do the same for platforms.

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People & Company’s Bailey Richardson on how to find your people

Intercom, Inc.

Here are five quick takeaways: When evaluating clients, the biggest thing Bailey and her team look for is whether the organization is willing to give up control. Find the people who are 10-out-of-10 passionate about your product or service , because they will evangelize your brand more powerfully than you can do alone.