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Sequencing Business Models: The Types of Marketplaces

Casey Accidental

Building on the definitions from that essay and introducing a few new ones, here are the types of business models we’ll cover: SaaS: software that businesses access online and purchase via a subscription e.g. Slack, Adobe, Atlassian. Just look at airlines. Eventbrite offered a simple, vertical specific solution to the problem.

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Sequencing Business Models: The Types of Marketplaces

Casey Accidental

Building on the definitions from that essay and introducing a few new ones, here are the types of business models we’ll cover: SaaS: software that businesses access online and purchase via a subscription e.g. Slack, Adobe, Atlassian. Just look at airlines. Eventbrite offered a simple, vertical specific solution to the problem.

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CX author Dan Gingiss on turning customers into your own salesforce

Intercom, Inc.

In 2017, he wrote Winning at Social Customer Care: How Top Brands Create Engaging Experiences on Social Media about how companies interact successfully with customers on social media, and now he’s back with his new book, The Experience Maker, How to Create Remarkable Experiences That Your Customers Can’t Wait to Share. We’re awesome.