Here’s What Investors Look for in SaaS Businesses
Baremetrics
NOVEMBER 9, 2021
Develop a Full Marketing Strategy 2. A recent example of this is Instacart acquiring Caper AI for $350 million to streamline the online shopping experience. High churn is understandable for newer startups, but it does indicate that a tool may be a poor market fit, have limited demand, or struggle to compete against similar products.
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