Acquisition Fractional VPE Metrics Outsourced Development 
SaaStr
OCTOBER 24, 2022
Developers act, think, and behave differently than your average customer. As an API-first company, WorkOS focuses on selling primarily to developers. Doing Business with Developers. Developers haven’t typically been the buyers in enterprise software, so why should you build for developers?
SaaStr
JULY 30, 2020
What are the core metrics founders should measure to determine the effectiveness of their reps and sales teams? Peter Kazanjy: So we really brought that to Atrium, in so far as another thing that humans hate to do is do metrics analysis, performance metrics analysis. Which is not great for your SaaS metrics.
SaaStr
JUNE 1, 2021
Hire the VP of Marketing, MBA, the VP of Sales, MBA, the VP of Customer, MBA, the VP of Engineering, MBA, and now, the odds of any semblance of survival, let alone success, are vanishingly small at this point. The issue the SMBs had was, “Well, I’m a 20-person consulting company.
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