Remove Acquisition Remove compliance Remove Customer Support Remove Marketplace as a Service
article thumbnail

Driving Success for Small to Middle-Market SaaS Companies

OPEXEngine

An additional non-financial constraint is a fact that these customers typically lack experience in software procurement and implementation, and this adds friction to the sales cycle. Customer success is usually staffed by a mix of customer support, sales, and engineering folks contributing some portion of their time to the Cost of Revenue.

article thumbnail

Vertical SaaS vs Horizontal SaaS: 8 Differences and Similarities

Stax

Software as a Service (SaaS) has made business software more accessible by offering cloud-based, on-demand access to a range of solutions, from project management and collaboration to sales and marketing. This creates an intensely competitive landscape with a higher churn rate, but greater customer acquisition opportunities.

article thumbnail

ChurnZero’s 10 Customer Success Leaders to Watch in 2022

ChurnZero

Amir will lead all post-sales functions, helping customers use the full scope of their products and services to unleash the power of CentralSquare in their communities. Bill Mahoney, Chief Customer Officer, ComplySci. She understands customer service and puts customers first every single day.