Using Gross Margin to Score Your Product’s Maturity
OpenView Labs
FEBRUARY 11, 2021
Offering free usage is par for the course as a SaaS customer acquisition strategy. For example, when coming to a cloud vendor, deciding to be vendor agnostic at the time of product design ensures you aren’t tied down to AWS, Microsoft Azure, or Google Cloud. Wireless carriers, for example, have been depending on it for decades.
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