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Iterative Approach to Localized Marketing for SaaS & Software

FastSpring

We talked about: An iterative approach to localizing marketing efforts A step-by-step guide to looking for regional growth opportunities How to use insights from our 2022 Emerging Customer Markets report Finding regional marketing and localization partners Listen or stream the full interview or read and watch highlights from our interview below.

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Seed Investing Today: What’s Changed, What Hasn’t with Aileen Lee and Jason Lemkin (Video + Transcript)

SaaStr

Jason Lemkin: Well, we admire, but also she’s very early in the micro VC trend. We won’t talk about it too much today, but we will talk about a little bit. We can talk about that. I thought we could talk about really what’s changed, what hasn’t. We’ll have some time.