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SaaStr Podcast #398 with Salsify Co-Founder & CMO Rob Gonzalez

SaaStr

Eight years ago, we founded the company, September 2012. I was working on a startup that was an early mobile payment platform. It was basically using Bluetooth and an app on PalmPilots to do wireless payments in restaurants. So we had a deep experience in the e-commerce space and it just, in 2012, it felt right.