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SaaStr Podcast #398 with Salsify Co-Founder & CMO Rob Gonzalez

SaaStr

Eight years ago, we founded the company, September 2012. I was working on a startup that was an early mobile payment platform. It was basically using Bluetooth and an app on PalmPilots to do wireless payments in restaurants. So we had a deep experience in the e-commerce space and it just, in 2012, it felt right.

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SaaStr Podcasts for the Week with Bernadette Nixon, Jay Snyder, Nick Mehta, Loren Padelford, and Jason Lemkin

SaaStr

Jay Snyder: Got hotspot on my phone, so hopefully we’ll hold still. I just think that definition of responsibility will change where they may simply be a sales and marketing person who’s focused on new logos, but immediately is handed to success from that point forward. Nick Mehta: So let’s dive into the future.

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8 Strategies for Converting Free Trials Users into Paying Customers

FastSpring

This is especially true for SaaS businesses, where it’s common for customers to either come in through or go through a free trial after an initial engagement method (think ads, news articles, or referrals). After the visitor “converts” from website visitor to trial user, they stop marketing or selling. Opt-in Free Trial.

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Top 9 Best Influencer Marketing Platforms to Consider in 2021

All that Saas

Launched in 2012, Influence4you is listed in the category of the top influencer marketing platforms. Manages budget per client and also keeps track of the payment sent to the hired influencer. Branded content: lets you purchase license quality content for your website, ads, socials, and billboards. Influence4you.

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Subscription sports: the future of fandom?

ProfitWell

Each year, Comparably releases a list of the best companies to work for—in regard to items like compensation, career-personal balance, perks, and happiest employees. What we want people to understand is that you can participate with wildlife without interacting with them personally and still enjoy your experience.”. WeWork lets go.

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Startup Sales: Everything You Need to Know About Building Your First Sales Team

Chart Mogul

How after that payment was processed or that service order was signed, you set your sights on cloning that customer. On average, only 67% of reps are making quota, down from 74% in 2012. Using ASP to benchmark your SaaS sales team. Here’s what I mean…. Remember the first customer you closed? Anthony Chaine. Click To Tweet.