Using Gross Margin to Score Your Product’s Maturity
OpenView Labs
FEBRUARY 11, 2021
It needs to be treated as a top-level operational metric that a founder must know and understand. At its core, gross margin (GM) speaks to the relationship between sales and its costs. Understand the levers of costs, also known as cost of goods sold (COGS) or cost of sales (COS). Operational efficiency and COGS.
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