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What is a Segmentation Survey? Questions, Examples & Use Cases

User Pilot

A segmentation survey is used to gather the data necessary to segment customers. A market segmentation survey is a market research tool. In contrast, a customer segmentation survey focuses on existing customers and their characteristics. Segmentation survey built in Userpilot.

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3 Steps to perform a pricing audit and maximize profitability

ProfitWell

You can rely on value-based pricing to deliver products and services to different market segments. We look at buyer personas , which are research-based representations of your ideal customers. PI provided data and insights on Help Scout’s current pricing structure, annual payments, and grandfathering system.