Magazine Market Segmentation Underperforming Technical Team 
FastSpring
APRIL 13, 2023
When Justin and his initial team started looking for a way to capitalize on VR/AR technology, they focused their attention on the “made-to-order” industrial market. But they quickly realized the market was too small and that there was a bigger opportunity elsewhere — in wider B2B and B2C commerce. Jera Brown Right.
Upscope
JANUARY 23, 2021
This partly due to control but also the realisation that a company focusing on developing one application is likely to build a better app than a company building multiple applications into a big all-in-one solution. I'd expect development tools to rise up this list over time as it's a huge growing market and the competitors are flooding in.
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