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Find innovators (10:36). ? First strategy here is to build the relationship on a human level , and I think one element of that is you’ve got to get in person. When that person goes to their colleagues and says, “ I want to buy this ,” and they say, “ Buy from who? Enlist the co-founders (06:34). ?
Likewise, in the tech-meets-ecommerce space, there were very few SaaS companies out there, live service gaming didnt really exist yet, and software companies wanting to sell their software globally had very, very few options. Podcast Full Interview: Audio Listen online or find it on more podcast services. A lot has changed since 2005!
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