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How to Use High-End Courses to Grow Your SaaS Company

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The real-life examples of 3 companies that use online courses (that they charge a premium for) to educate customers, lower churn, and grow their revenue. Nico is an online marketer and the founder of Launch Space. The graph shows how payment plans impact usage. This is a guest post by Nico Prins. Source: HBR.

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How to Use High-End Courses to Grow Your SaaS Company

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The real-life examples of 3 companies that use online courses (that they charge a premium for) to educate customer, lower churn, and grow their revenue. You can see a graph from a study by Harvard Business Review that has some interesting stats on how consumption impacts LTV. The graph shows how payment plans impact usage.