Customer Journey Analytics: Don’t Let All That User Data Make You See The Forest for The Trees
User Pilot
JANUARY 26, 2021
For subscription businesses (Think Slack or Dropbox), retaining customers is just as important, if not more, as acquisition. For example: customer testimonials from the sales and customer success teams. Once you map out your unique customer journey, you can decide on what stages and touchpoints you want to analyze.
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