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7 Lessons Helping Start Pardot, SalesLoft and Calendly (Video + Transcript)

SaaStr

SalesLoft obviously is more sophisticated, has a CFO, has an FP&A function, and the big difference that we never got to on the Pardot side that SalesLoft has been doing for years is taking your aggregate metrics and breaking it down by segments. 10,000 bonus for referring a software engineer. And it worked great.