Product-led growth: AKA what you should be doing | ProfitWell
ProfitWell
DECEMBER 6, 2019
The way in which people buy and use software is drastically changing. Dropbox used the need for its software as leverage in its growth strategy. The key to product-led growth is keeping retention as high as possible, and churn as low as possible. Churn rate. Take Dropbox for example. Using your product to expand.
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