Business Model Customer Lifetime Value Marketplace as a Service Sales Recruiting 
Unbounce
JUNE 16, 2020
Over the long term, it can also deliver increased revenue, higher customer lifetime value (LTV), and reduced customer acquisition costs (CAC). Depending on your business model and stage of growth, a partner program will likely take on different forms. Is your sales process simple and streamlined?
SaaStr
APRIL 30, 2022
Or maybe ARR, depending on your model. Average Revenue per Customer. Customer Lifetime Value (LTV). Customer Acquisition Cost (CAC). & It wasn’t the case 20 or even 10 years ago, where the business models of the internet were more focused on eCommerce, marketplaces, or even advertising.
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