Remove Benchmarks Remove Market Segmentation Remove Mobile Remove Wireless
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SaaStr Podcast #398 with Salsify Co-Founder & CMO Rob Gonzalez

SaaStr

I was working on a startup that was an early mobile payment platform. It was basically using Bluetooth and an app on PalmPilots to do wireless payments in restaurants. So those initial lands, our entry points that we create, are structured based on the market segment so that we can keep the average sales cycle time to about 90 days.