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Kellblog Predictions for 2024

Kellblog

While UBP companies were hit harder, as this slightly confusing slide from Iconiq demonstrates [1], they nevertheless grew faster than their subscription counterparts in 2023. Per LinkedIn , headcount is up 240% over the past two years. They’re my funnel for filling AE headcount. 10] OpenView 2023 SaaS Benchmarks , slide 41. [11]

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