Demand-Side Platform vs Ad Network: Which One Is Better For Media Buying?
The Marketing & Growth Hacking Publication
FEBRUARY 18, 2019
New technologies, companies, and solutions pop up every month and they all have their mission focused toward the online world. On the other hand, the online advertising industry is already overcrowded. On this oversaturated landscape of online media buying, there are two avid competitors?—? ad networks and demand-side platforms.
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