Customer Journey Analytics: Don’t Let All That User Data Make You See The Forest for The Trees
User Pilot
JANUARY 26, 2021
Acquisition (Aha! For subscription businesses (Think Slack or Dropbox), retaining customers is just as important, if not more, as acquisition. The more time that a customer spends in a stage the more likely they are to churn For example, a new customer could spend a month in the acquisition phase only using one feature.
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