What Does it Take to Get CX Right? [It’s Not Just the Technology]
SmartKarrot
DECEMBER 16, 2021
Over 80% of business leaders agree that CX offers a competitive edge — this remains unchanged across 2015 to 2020. This is particularly relevant for sectors like FMCG, consumer apparel, and, most recently, consumer-facing software apps. But surprisingly, most businesses have had a (very) late-start to actioning CX strategies.
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