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GTM 146: The Future of Search, AI, and Digital Presence with Mike Walrath, CEO of Yext

Sales Hacker

How Yext evolved from managing listings to powering AI-ready data pipelines. Actionable steps SaaS companies can take to optimize for AI agents and search diversification. 14:30 The new battleground: how AI engines like ChatGPT shape discoverability. 22:00 Why structured data is the foundation of AI-first marketing.