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Chart Mogul
MARCH 9, 2020
CEO Joel Gascoigne tells us about the decision to invest in new analytics tools and how Buffer sustained long-term growth thanks to growing their ARPA. For the first 2-3 years of Buffer’s existence, Joel and his team did not need a specialized solution for subscription analytics. The Solution: Invest in a revamped data infrastructure.
Chart Mogul
MARCH 9, 2020
CEO Joel Gascoigne tells us about the decision to invest in new analytics tools and how Buffer sustained long-term growth thanks to growing their ARPA. For the first 2-3 years of Buffer’s existence, Joel and his team did not need a specialized solution for subscription analytics. The Solution: Invest in a revamped data infrastructure.
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