Remove Churn Remove Investment Remove Tiered subscription models
article thumbnail

Client vs Customer: What Is the Exact Difference in SaaS? Why Is it Important?

SmartKarrot

When you do, you will open your company up to receiving more revenue while reducing customer churn. First and foremost, you should understand that if you have a SaaS business, the people who buy a subscription to your product are customers. A client will be invested in your product for the long-term. What is a Customer? .