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25 predictions for SaaS in 2025

Chart Mogul

2024 was a big year for SaaS with AI in the spotlight and new pricing models shaking things up. This time last year, 24 SaaS experts predicted big things for 2024. Many will adopt this model, but long-term success will be tough due to predictability, attribution, and retention issues. What will 2025 bring?

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5 Interesting Learnings from Okta at $2.5 Billion in ARR

SaaStr

Founder CEO Todd McKinnon was VP of Engineering at Salesforce and left to start Okta in the depths of the last downturn. Seat Contractions Have Brought NRR Down From 120% to 111% While 111% NRR is still quite an engine at this scale, the drop in NRR from seat contractions explains a good chunk of the headwinds Okta has seen. #2.