Recurring Donations for Nonprofits: Billing Software
Subscription Flow
MAY 10, 2024
According to a 2023 360MatchPro study, revenue from one-off donations decreased by 12% in 2022, while monthly charity payments rose by 11%. Subscribers already automatically buy products on a regular basis, so there is less of a marketing cost because they don’t need heavy targeting through expensive marketing strategies.
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