How going the extra mile to understand customers propelled Squire into a $750m SaaS company
ChurnZero
DECEMBER 14, 2023
In a sense, it was originally more like a lead generation service, or marketplace for barbershops. The barbers still wanted cash payments too. So, while a customer might have scheduled a haircut through the Squire app on a mobile phone, they’d still have to stop somewhere to withdraw cash to pay for their haircut. “We
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