2017

Remove sales-enablement-benchmarks
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The Five Phases of Sales Enablement Maturity

Sales Enablement, SaaS and Growth

Sales enablement is a rapidly emerging, but immature function. Many companies are investing in the creation of sales enablement teams, but as they’re so new, there’s a distinct lack of thought leadership, standardised measurement and best practices available. This can, must and will change.

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How One Sales Enablement Programme Increased Sales Rep Attainment at HubSpot by 31%

Sales Enablement, SaaS and Growth

Leading sales enablement programmes for over 100 sales professionals is challenging, rewarding and lots of fun. The way I see it, my role primarily is to partner with the sales organisation, so sales reps are successful, which enables sales reps and by extension, HubSpot to grow.

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SaaS Companies Must Invest in Building Their Brand

Sales Enablement, SaaS and Growth

The way I think about it, marketing makes a brand promise, and then every other touchpoint, whether it be sales, support, account management or marketing (to name a few), either reinforces or chips away at that brand promise. This is anecdotal and enables companies to benchmark and track performance, and how it compares to competitors.

Branding 112
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170 Sales Terms From A – Z: The Updated Glossary of B2B Sales Definitions

Sales Hacker

With the rise of AI, new sales technology and automation at the forefront of the sales echo chamber these days, we thought we’d take a moment to bring it back to BASICS – that’s why we’ve rounded up this complete glossary of sales terms and definitions to help you remember where it all started.

Scale 99
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The Quick, Smart & Actionable Guide To Building Your Sales Process

Sales Hacker

With all of the advancements in sales and buyer side technology, now is the time to modernize your sales process or risk becoming irrelevant. Expect outmoded and inefficient sales stacks to drag growth instead of driving it. The top professionals at hyper-growth companies are busy hacking their sales process.

Sales 81