In today's hyper-digital landscape, organizations face the challenge of launching successful products while making the most of limited resources. To overcome this challenge, it is crucial to build core product and technology competencies that provide actionable insights through qualitative and quantitative data analysis. By tapping into the wealth of customer and application data, product professionals can identify underutilized features, prioritize improvements, and streamline development efforts in partnership with the development team.

In this engaging webinar, we will explore how companies can become more efficient and effective in understanding customer interactions with their products. By leveraging data-driven insights, companies can accelerate time-to-market, enhance product quality, and align offerings with customer needs. This approach helps focus development teams on high-impact areas and fosters agility, continuous improvement, and measurable success, driving long-term growth and gaining a competitive edge.

Learning Objectives

  • Learn how to gather and utilize data to enhance the user experience and optimize development effectiveness
  • Discover techniques to partner with customers and technology to validate assumptions and uncover new use cases, minimizing the risk of developing products that do not meet user needs
  • Understand how to build leading and lagging indicator metrics that empower data-driven decision-making to measure product success, identify areas for improvement, and adjust roadmaps accordingly

September 27, 2023 at 11:00 am PT, 2:00 pm ET, 7:00 pm GMT

pdma

Use Product Management Today’s webinars to earn professional development hours! Attendance of this webinar will earn one PDH toward your NPDP certification for the Product Development and Management Association.

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