Resources

The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

ZoomInfo

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

The Ultimate Guide to Sales Outreach

ZoomInfo

Sales outreach is an art and a science. The art is what you bring to the table—your flair for conversation, your work ethic, your dedication. We bring the science—proven tactics, strategies, and methods that really work. In this eBook, we’ll cover: How you should respond to inbound leads Tactics for engaging outbound leads (cold calls, email automation, and gifts) The key to keeping a prospective account alive for the long haul Buckle up!

PayFac vs. ISO: What Is the Optimal Integrated Payment Strategy in SaaS?

Our comprehensive article delves into the merits and challenges of Payment Facilitators (PayFac) versus Independent Sales Organization (ISO) registration. Understand the nuances of speedy onboarding with PayFacs and the enterprise value advantages of ISOs. Delve deeper into issues of scalability, compliance, and setup. In a rapidly evolving digital landscape, making informed decisions is paramount.

Why Software Companies Should Adopt the Mindset of a Payments Company

In today's tech-driven world, software companies are poised at a pivotal crossroads. This article delves into the transformative power of adopting a payments-centric mindset. Beyond mere transactional mechanisms, integrated payments offer a plethora of strategic benefits and user experience enhancements. Dive into the dynamics of how this integration can amplify a software company's value proposition, making them not just observers but active propellers of digital commerce.

The Essential Guide to Analytic Applications

Embedding dashboards, reports and analytics in your application presents unique opportunities and poses unique challenges. We interviewed 16 experts across business intelligence, UI/UX, security and more to find out what it takes to build an application with analytics at its core. No matter where you are in your analytics journey, you will learn about emerging trends and gather best practices from product experts.

7 Questions Every App Team Should Ask

Which sophisticated analytics capabilities can give your application a competitive edge? In its 2020 Embedded BI Market Study, Dresner Advisory Services continues to identify the importance of embedded analytics in technologies and initiatives strategic to business intelligence. Discover the top seven requirements to consider when evaluating your embedded dashboards and reports.

7+ Graphics Libraries to Enhance Your Embedded Analytics

When your customers come to your app, what do they see: clunky, outdated dashboards or a sleek, modern interface? If your embedded analytics are looking stale, leverage these free graphics libraries to take your embedded analytics offerings above and beyond. This e-book details a number of graphics libraries plus a few bonus tools to modernize your embedded dashboards.

Resilient Machine Learning with MLOps

Data Robot

Today’s economy is under pressure from inflation, rising interest rates, and disruptions in the global supply chain. As a result, many organizations are seeking new ways to overcome challenges — to be agile and rapidly respond to constant change. We do not know what the future holds. But we can take the right actions to prevent failure and ensure that AI systems perform to predictably high standards, meet business needs, unlock additional resources for financial sustainability, and reflect the r

Negotiate Better SaaS Contracts and Renewals. Get More From Your SaaS With Data

It's all too easy for companies to overspend on SaaS and for SaaS applications to go underutilized. Why? Lack of insight into active SaaS contracts and lack of data on actual SaaS usage. LeanIX SMP changes all that. LeanIX SMP offers IT and Procurement teams the ability to discover all the SaaS contracts the company currently pays for. Not only does SMP organize these contracts into an easy-to-use inventory, it also allows companies to track usage, calculate spend, and track renewals.

Developing an Effective Go-To-Market Strategy for Integrated Payments

Unlock the secrets of successful integrated payments with this comprehensive guide to creating a go-to-market strategy! Discover how software companies can maximize conversion rates, profitability, and customer satisfaction by developing a cohesive value prop and sales story. Leveraging the industry experience of your payment processing partners can help you create marketing assets, align incentives, and more.

The Economics of Payment Facilitator Registration

As the popularity of becoming a PayFac (payment facilitator) grows, it's crucial to understand the intricate economics involved. Our article delves deep into the costs, complexities, and risks associated with PayFac registration. Explore upfront investment expenses and the long-term financial implications. Additionally, we provide valuable insights into alternative strategies that offer comparable benefits, allowing you to make an informed decision for your business.

The Executive Guide to Generative AI

Data Robot

Generative AI is taking the world by storm, but the questions that all CEOs, data leaders, and AI leaders are being asked are: What are we going to do about it, and what is our plan? The business and creative possibilities are practically limitless with generative AI. From productivity gains to finding new routes to revenue generation, generative AI is going to radically transform how we work.

10 Keys to AI Success in 2023

Data Robot

An organization’s path to AI success can be full of obstacles, from a proper assessment of its own AI maturity, to a better alignment between business and technical teams, many factors can influence the outcomes. All of this is tightly intertwined with a myriad of complicated technical decisions that can make or break any long-term AI strategy. While AI progress is hard, companies don’t have to get stuck in an endless loop of inertia on their path to value-driven AI.

The Forrester Wave™: AI/ML Platforms: Vendor Strategy, Market Presence, and Capabilities Overview

Data Robot

As enterprises evolve their AI from pilot programs to an integral part of their tech strategy, the scope of AI expands from core data science teams to business, software development, enterprise architecture, and IT ops teams. Enterprises need a platform that can make broader AI teams more productive, implementing more complex use cases and harnessing the fast pace of new AI technologies.

Evolving with Confidence: A Dynamic Approach to Integrated Payments in SaaS

Navigating the world of integrated payment strategies can be daunting, particularly for software companies seeking to make informed decisions. With countless options and potential pitfalls, the fear of making a costly mistake can be paralyzing. Unfortunately, many companies approach integrated payments with a rigid, inflexible mindset. To achieve sustained success, however, it's critical to view your payments strategy as an iterative process that evolves over time.

A SaaS Executive’s Guide to ISO Types and Registration

In the ever-changing world of SaaS, keeping up with the latest trends in payment strategy is vital for success. Embedded payments have become the go-to for seamless transactions within software, but choosing the right model can make or break your business. This is where registering as an Independent Sales Organization (ISO) can give your SaaS company an edge.

ChatGPT for SEO: the comprehensive guide

When I saw chatgpt is extremely powerful, I decided to make a comprehensive guide covering start to end. this means keyword research to link building.

10 Reasons to Stop Using Project Management Software to Run Client Implementations

You wouldn’t use a hammer when you need a screwdriver, and you shouldn’t use standard project management software to manage your new client implementations. Sure, your teams might get by with standard PM tools, but imagine how much more efficient and effective they could be with a purpose-built tool designed specifically for the new client implementation and onboarding process.