Neil Patel

MARCH 1, 2021

One solution to this problem may be productized services. The productized services model allows agency owners, freelancers, and consultants to break out of billing by the hour or per project and instead invoice by sets of services rendered. What Are Productized Services For? Marketing/B2B Solutions. Website Design.

Scale 141

Scale Payment Features Consulting Pricing 141

Subscription Flow

JANUARY 5, 2024

This blog is written expressly for small to medium sized businesses that cannot possibly take all metrics into account and so must engage in a brutal strategy of having to pick and choose. It is critical to measure retention over time or at multiple points in a given period for a successful product marketing campaign.

B2B 52

B2B Metrics SaaS Benchmarks 52

SaaStr

JULY 30, 2023

Whereas G used to build out a complex martech stack that was just focused on personalized emails with several different tools (with different subscriptions and costs), now he has his teams use only 1 or 2 AI-backed tools to help their personalized outbound at scale. The role of marketing teams is to succeed, ideally 100% of the time.

Scale 206

Scale Sales Hiring AI Banking 206

Sales Hacker

MARCH 1, 2024

Owned media refers to content distributed through a brand’s channels , including self-hosted video, company blogs, and email campaigns. Through these content channels, they can fuel conversations, educate the market, and build strong relationships with potential customers. Subscribe now That’s it, that’s all.

VP of Engineering 72

VP of Engineering Scale SaaS AI Search 72

ChurnZero

MAY 6, 2022

“If your product or service can have an impact on ROI, that’s what you really need to do. Slack is a productivity tool and did really well. But for productivity tools, which don’t have ROI measurements, it’s harder to get started.”. Subscription businesses have focused on new logos for too long. “If

Retention 98

Retention Revenue Entrepreneurship B2C 98

SaaStr

FEBRUARY 14, 2023

Net Dollar Retention Shows SaaS’s Best Qualities NDR encapsulates SaaS revenues’ best qualities in one metric: the subscription-based model. Burn Multiples Showcase Efficiency Why do burn multiples matter in today’s market? You do that by showing momentum. It captures the predictability of SaaS revenue and built-in growth.

Metrics 212

Metrics Marketing SaaS SMB 212

SaaStr

SEPTEMBER 7, 2022

Product-Market Fit . Hitting $1M ARR is the benchmark to figure out if you have a product-market fit.” – Veronika Riederle, CEO @Demodesk. Identify which customers are most likely to renew their subscription to your product and are growing with you. How to get the first ten customers. .

Sales Hiring 204

Sales Hiring Scale Revenue Sales 204

Intercom, Inc.

MAY 8, 2018

At Intercom, we decided to have our Demand Generation team look after Messenger on our website and our Product Marketing team look after Messenger inside our app. For our website visitors, our most important goal was to put product demo resources front and center. Position #2 Content Showcase app, linking to our product tours.

Payment Solutions 176

Payment Solutions Payment Methods Payments SaaS Payments 176

User Pilot

MAY 8, 2023

As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers. Most challenges that a software company will face fall into one of three categories: product, sales, and business/operations.

Software Review 98

Software Review Outsourcing Services SaaS Sales Hiring 98

User Pilot

APRIL 18, 2023

The 4 types of customer satisfaction surveys are Net Promoter Score (NPS) surveys, customer satisfaction score (CSAT) surveys, customer effort score (CES) surveys, and product-market fit (PMF) surveys. One example of a double-barrelled question is: “How engaging and informative was our recent blog post, on a scale from 1 to 5?”

Underperforming Technical Team 98

Underperforming Technical Team Scaling Onboarding Product Marketing 98

User Pilot

MARCH 15, 2022

You’ve done the hard work of building a product or a specific feature that people want. In this blog post, you’ll learn everything about go-to-market strategies. It also covers how you position yourself, and what marketing strategies you employ to stand out and gain a competitive advantage. GTM strategy.

Strategy 98

Strategy Marketing SaaS Customer Lifetime Value 98

SaaStr

JANUARY 24, 2024

Kate has a simple framework for going upmarket: Product, People, and Process. From a product standpoint, you might think you have product market fit. But selling to large companies means having the right security and administrative features and requirements.

Scale 228

Scale Sales Hiring Scaling Revenue 228

OPEXEngine

MAY 18, 2021

Valuations of private companies are generally a mix of quantitative and qualitative analysis, including market sizing and intangibles, like management team reputation, experience, and network. In this blog, we are looking at the business metrics that can be measured quantitatively and providing a few insights on how investors analyze them.

SaaS Payments 98

SaaS Payments Metrics Payments Payment Services 98

Chart Mogul

SEPTEMBER 15, 2023

For years we have been reading and hand-picking the best SaaS blog posts to share with 24K+ SaaS Roundup subscribers. Subscriber or not, anyone who wants to increase their SaaS knowledge will benefit by reading the … For years we have been reading and hand-picking the best SaaS blog posts to share with 24K+ SaaS Roundup subscribers.

Scale 52

Scale Underperforming Technical Team Sales Hiring SaaS 52

User Pilot

FEBRUARY 28, 2023

Customer experience feedback focuses on user interactions with your product. Product Market Fit (PMF) surveys help teams evaluate product viability. Bug reports are essential for improving the technical soundness of your product. That’s how you achieve product-market fit.

Scale 98

Scale Management Technical Review Onboarding 98

User Pilot

JULY 18, 2023

TL;DR Customer churn is the rate at which users discontinue their subscription or stop using a particular product or service. The most common reasons behind high churn rates are: Bad product-customer fit. Here are other metrics subscription-based companies should track alongside churn: Customer retention rate.

Churn 98

Churn Payments SaaS Payments Payment Solutions 98

User Pilot

JULY 5, 2023

Send CSAT surveys to measure overall customer satisfaction with your product. Measure product-market fit to understand if you’ve met your customer expectations. It lets you understand how much your product’s offerings align with your customers’ needs. Create Product-Market Fit Surveys in Userpilot.

SaaS Payments 98

SaaS Payments Payment Solutions Payment Services Payment Methods 98

OPEXEngine

FEBRUARY 9, 2021

ARR is a representation of the Recurring Revenue a subscriber has with you over a 12 month period. Explicitly used by SaaS and subscription businesses with a defined contract length, it’s most useful as an indicator when term agreements have a minimum duration of 12 months. Their ARR value is $168 per year.

Metrics 52

Metrics SaaS Payment Features Customer Lifetime Value 52

User Pilot

APRIL 23, 2023

Customer acquisition cost estimates the cost of acquiring a new customer to optimize customer marketing efforts. Monthly recurring revenue tracks expected revenue from all active subscriptions to understand business health. Expansion monthly recurring revenue assesses revenue generated from upgrades and add-ons.

Metrics 97

Metrics Customer Lifetime Value SaaS Scale 97

SaaStr

APRIL 14, 2023

When building a product, organizations are solving a specific need. Of course, building great teams and finding product market fit is critical, but don’t forget about product investor fit. Many customers in SE Asia are budget-based versus subscription-based. That’s a mistake.

Development Team Review 222

Development Team Review Technical Review Underperforming Technical Team SMB 222

The Angel VC

NOVEMBER 29, 2013

At the bottom I noted what these phases usually mean in terms of the stage of your product and company and which funding level it typically corresponds with. Post product/market fit, pre scale As you’re slowly but surely getting to product/market fit and starting to get the first paying customers (yay!),

Scale 190

Scale Startup SaaS Customer Lifetime Value 190

User Pilot

JULY 27, 2023

Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers. The average Product Manager makes $111,208 per year, according to Glassdoor. Average salary: $46,035/yr.

Sales Hiring 98

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 98

ChurnZero

NOVEMBER 4, 2022

Customer Success can catapult its rank by owning product-market fit. The most valuable role that CS leaders can play is to own product-market fit for their business, says Chris. Is marketing generating high-value content and effective pricing? No executive, other than the CEO, owns this influential area.

Customer Success 98

Customer Success Scale SaaS Finance 98

User Pilot

DECEMBER 18, 2020

So – in this post, we are going to show you how to ‘diagnose’ the reasons for user disengagement, how you can properly identify your disengaged users in Userpilot, and what tactics to apply to each segment of disengaged users to bring them back to your product – both in-app and outside of it. Product Marketing Manager.

Engagement 98

Engagement Strategy Underperforming Technical Team Social Media 98

User Pilot

JULY 17, 2023

By looking at customer experience analytics, you’ll be able to use these valuable insights to make data-driven decisions instead of relying on your product marketing strategy alone. Make data-driven decisions. Improve customer satisfaction and loyalty. Get your free Userpilot demo today!

Data 98

Data Customer Lifetime Value Retention Churn 98

User Pilot

JUNE 12, 2023

Product-market fit (PMF) survey PMF surveys help you understand whether your product addresses and solves the needs of your target market. The data uncovered will let you know if there’s a demand in the market you’re selling and whether you’re moving in the right direction.

Marketing 97

Marketing Market Research Branding Scaling 97

SaaStr

JANUARY 7, 2021

In this episode, David Skok , General Partner @ Matrix Partners , uncovers the crucial step missing when it comes to finding product-market fit for B2B companies, how to set-up your sales team for success early on, and what metrics really matter when it comes to a payback period.

Scale 246

Scale Sales Hiring Scaling B2B 246

User Pilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. In this guide, we’re going to go over what PLG marketing is and why it just might be the perfect approach for your business. Userpilot tools for A/B testing.

Strategy 98

Strategy Marketing Scale Software Review 98

User Pilot

JUNE 9, 2023

Churn funnel – the steps users take to cancel their subscription and leave the product for good. There are a few situations when funnel charts come really handy for SaaS product , sales, and marketing teams. Upgrade funnel – the actions needed for users to upgrade to a higher plan. Sankey diagram.

SaaS 97

SaaS User Experience Onboarding Sales Funnel 97

Chart Mogul

DECEMBER 20, 2022

They hold the key to finding product-market fit and telling an effective growth story. Combining revenue, product, CRM, and other data sets can uncover powerful insights. To that end, it’s necessary to get subscription data into your data warehouse for further analysis. Try it out. . That’s a wrap on 2022.

Systems Review 52

Systems Review Payment Solutions Payments Azure 52

User Pilot

JANUARY 14, 2023

Product-Market Fit is a measure of how well your product satisfies your user needs. Building the perfect product before launching is not possible. Try to understand the true nature of the user problem and check it against your product vision. Assess product-market fit to check if the product meets customer needs.

Management 98

Management SaaS Metrics Retention 98

User Pilot

APRIL 7, 2023

Early product feedback Get data and early product feedback based on soft product releases or minimum viable product (MVP). They act as planned ‘rehearsals’ before a full launch so that you can update your product features and achieve product-market fit.

B2B 98

B2B Underperforming Technical Team B2C Scale 98

ProfitWell

MARCH 20, 2019

To explore the power or lack thereof of remote, we looked at just over three thousand subscription and SaaS companies. We will only be posting a few of these episodes on the blog, which means if you want to make sure you don't miss an episode of this series you must subscribe separately below *. Here’s what we found.

Company Culture 85

Company Culture Trends Product Marketing Subscription 85

User Pilot

JUNE 16, 2022

It helps product managers to identify bottlenecks in the customer journey and remove them, improve customer retention and loyalty , and make data-driven decisions on product improvements. Product marketers can also use CX data to create better strategies to boost initial user engagement and attract relevant prospects.

Customer Lifetime Value 98

Customer Lifetime Value Churn Retention User Experience 98

User Pilot

FEBRUARY 20, 2023

The latter is a standalone feature that requires a separate subscription. To access the more advanced analytics features, like NPS and PES, you need the higher plans and for Pendo Feedback a separate subscription. It enables product managers, product marketers, and customer success teams to track product usage and user in-app behavior.

Software Review 98

Software Review Systems Review Underperforming Technical Team Mobile 98

User Pilot

FEBRUARY 7, 2023

This customer communication makes it possible to prompt users to accomplish specific actions like clicking a button, testing a feature, filling in the information, or upgrading their subscription. Let’s take a look at each type and how product marketers leverage in-app messaging to further growth efforts.

Communication 98

Communication Onboarding User Experience Retention 98

User Pilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing. Loyalty rewards program.

Customer Lifetime Value 98

Customer Lifetime Value Retention Marketing Scale 98