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Everyone in Your Org Should Listen to 1 Customer Call a Week. Every Week.

SaaStr

It forces folks not just to listen to customers, often for the first time, but to actually go solve their problems! And gently force folks to actually listen (you have to do this). The write-up forces them to listen. The post Everyone in Your Org Should Listen to 1 Customer Call a Week. But Ideally, Forever. Every Week.

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Scaling Past $10M ARR: Listening to the Market and Defying Tradition with WorkRamp CEO Ted Blosser (Video)

SaaStr

When in doubt, listen to what customers and the market is telling you rather than traditional advice. The post Scaling Past $10M ARR: Listening to the Market and Defying Tradition with WorkRamp CEO Ted Blosser (Video) appeared first on SaaStr. Category redefinition can be more realistic and successful than category creation.

Scale 205
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The Next Phase of Social? Listen Closely

Andreessen Horowitz

Listen Closely appeared first on Andreessen Horowitz. Social Strikes Back is a series exploring the next generation of social networks and how they’re shaping the future of consumer tech. See more at a16z.com/social-strikes-back.

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Hey Microsoft! Is anyone there listening?

IT World

Lately, you’ve been doing things with your desktop software that make me question whether you’re really listening to your customers. Microsoft, we need to talk. I keep seeing you code and roll out items that make no sense. First, let’s agree that users run Windows because there is some key application or feature they need.

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How to Evaluate and Implement Customer Feedback Into Your Product Roadmap

Speaker: Rebecca Notté, Product Operations Manager and Hannah Chaplin, Director of Product Marketing at Pendo

How do you know who to listen to? It can be a real challenge to collect, manage, and understand feedback from customers. And how can you bring the voice of the customer into projects you're already working on?

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SaaS Marketing Isn’t All About Talking; It’s More About Listening

Practical Advice on SaaS marketing

For any of that talking to work, there needs to a lot of listening, too. What should you be listening for? But there are a few other things to listen for as well: Who’s making the buying decision? But you can also listen for how they’re buying: Where are they looking for solutions? How should you be listening?

Marketing 161
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How to Capitalize on Misspellings and Typos in Social Listening

Neil Patel

Typically, social listening helps you stay on top of all the gossip, gauge brand sentiment, and have engaging conversations with your audience. It’s a super-sleuth approach to stay on top of all your mentions, develop a robust social listening strategy, and inform business decisions. What Is Social Listening?