User Pilot

AUGUST 29, 2023

Product management is equal parts art and science – and it’s vital to the success of your SaaS. TL;DR Product management describes the continual process of overseeing the development of a product across its entire lifecycle. Let’s go! Product teams are staffed with various skilled professionals.

Management 105

Management Interviewing Marketplace as a Service Product Marketing 105

User Pilot

APRIL 18, 2023

In SaaS, customer success is needed to ensure that your customers achieve their desired outcomes with your product and become loyal advocates for your brand. But how do you create a customer success strategy that works? And what are some of the best practices and examples across the customer journey?

Customer Success 98

Customer Success Strategy Customer Lifetime Value SaaS 98

Chaotic Flow

OCTOBER 29, 2013

Driving sustainable growth is a challenge for every SaaS business from startups to public companies. In the beginning, the SaaS recurring revenue model seems like a dream compared to the revenue fits and starts of licensed enterprise software. Click the image or link to download the complete SaaS Growth Strategy eBook.

Strategy 165

Strategy Customer Lifetime Value SaaS Acquisition 165

ChurnZero

JANUARY 18, 2024

The role of the chief customer officer has become an essential function in subscription-based business models such as software-as-a-service (SaaS), where customer retention is paramount and requires executive-level leadership. SaaS businesses, meanwhile, benefit from predictable streams of recurring revenue.

Development Team Review 52

Development Team Review Technical Review Software Review Sales Hiring 52

User Pilot

NOVEMBER 27, 2023

TL;DR While churn rate vs retention rate measures two different aspects of the customer journey, the goal for both is the same: to routinely track and improve them. The churn rate refers to the percentage of customers discontinuing their subscriptions during a given time period. Want to reduce customer churn?

Churn 99

Churn Retention Benchmarks Customer Lifetime Value 99

User Pilot

MARCH 23, 2023

The SaaS world is filled with product growth analytics and metrics that span the entire customer lifecycle. Closed-loop marketing can lower your customer acquisition cost, improve the user experience, increase conversion rates , and shorten the sales cycle. The key is to share data between the teams anyway.

Data 98

Data SaaS Sales Funnel Acquisition 98

Totango

AUGUST 16, 2022

Customer Retention Software Cuts Down Client Churn. Customer retention software has become essential for effective SaaS customer success strategies. A winning SaaS business model must prioritize retaining customers, which is far more cost-efficient than acquiring new clients to offset churn.

Payment Solutions 98

Payment Solutions Payment Methods Retention Software Review 98

Valuize Consulting

MARCH 2, 2023

A Digital-First Approach To Delivering Efficient Customer Value: Are You Leveraging The Power Of Digital Touch For All Of Your Customers? In response to these challenges, some Customer Success teams are making the costly mistake of focusing their efforts on higher-value customers while culling resources for the long tail.

Strategy 52

Strategy Scale Onboarding Engagement 52

User Pilot

DECEMBER 7, 2023

Customer experience management vs customer relationship management? Both are important for affecting your customers, but what exactly are they, and how do they differ? CRM uses specialized software to manage customer relationships, analyze data, and improve outcomes by personalizing services and expecting customer needs.

Management 105

Management Systems Review Software Review Technical Review 105

OPEXEngine

MARCH 13, 2020

Last week, Mike Volpe, CEO of Lola.com , and I had a terrific, hour-long discussion on the value of a metrics-driven culture at every stage of growth, from early stage to large enterprise. through today’s SaaS 4.0. through today’s SaaS 4.0. Watch the webinar live here. Key Take-Away.

Metrics 75

Metrics Cybersecurity SaaS Customer Lifetime Value 75

User Pilot

APRIL 19, 2024

From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. You will learn effective techniques for collecting and analyzing data , with practical tips on applying your findings to benefit your SaaS. The outcome?

Market Research 52

Market Research Sales Recruiting Marketing Underperforming Technical Team 52

User Pilot

OCTOBER 24, 2023

Resurrected users aren’t only easier to generate than new customers. They can also increase customer lifetime value, boost user engagement, and help you unlock your business MRR. That said, we’re going to go over what resurrected users are, how you can identify dormant users, as well as explore tactics to improve customer retention.

Customer Lifetime Value 101

Customer Lifetime Value Software Review Retention Engagement 101

User Pilot

NOVEMBER 20, 2023

While product managers are more customer and business-centric, technical PMs focus on the technical development and implementation of solutions. TPMs are responsible for market and customer research , but their main focus is on satisfying market needs from a technical point of view. What is a technical product manager?

Management 105

Management Software Development Engineering Market Research 105

Valuize Consulting

DECEMBER 21, 2022

2022’s impact on the SaaS industry was significant, deeply impactful, and turbulent. As technology companies adapted to the array of challenges over the past year, many organizations re-examined what customer success means in today’s environment. On Creating Robust Customer Churn Triggers: 4 Places To Spot Early Churn Indicators.

Customer Success 52

Customer Success Churn Subscription Payment Features 52

Totango

AUGUST 25, 2022

Six Customer Engagement SaaS Strategies That Work. For software service providers, customer engagement SaaS strategies play a central role in a successful business model. Proactive interactions with your customers can increase satisfaction and retention, driving repeat business and referral revenue.

Engagement 96

Engagement Strategy SaaS Scale 96

Navint

FEBRUARY 26, 2020

“At Navint we’re seeing significant demand for a solution that simplifies the connection and integration between applications across the entire lead-to-revenue lifecycle,” said Sean Joyce, Senior Vice President, Strategy and Technology, Navint. Alameda, Calif., and West Henrietta, NY, Feb. Alameda, Calif.,

Revenue 85

Revenue Operational efficiency. Enterprise Finance 85

User Pilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. Why do SaaS companies face challenges?

Software Review 98

Software Review Outsourcing Services SaaS Sales Hiring 98

User Pilot

JUNE 12, 2023

If you want to brush up on your knowledge of the onboarding process – and how you can keep users engaged and achieving their goals throughout – you’ve come to the right place! TL;DR User onboarding is the process of educating customers about how to experience value from your product as quickly as possible.

Onboarding 96

Onboarding SaaS Education Engagement 96

Tom Tunguz

OCTOBER 21, 2014

Bill Macaitis, the former CMO of Zendesk, articulates how a SaaS marketing team should operate better than anybody else I’ve met. At a recent Point9 conference, Bill outlined the 9 marketing disciplines of great SaaS companies and how they fit together to create a marketing powerhouse. Customer Evangelism.

Scale 194

Scale Marketing Growth Hacking SaaS 194

User Pilot

FEBRUARY 22, 2024

Retaining customers is an incredibly important part of any growth-driven business. According to Havard Business Review, customer acquisition requires 5 to 20 times more resources than customer retention. Thus, it only makes sense that you work hard to retain any customer that makes a purchase.

SaaS Payments 52

SaaS Payments Payment Methods Strategy Payments 52

OPEXEngine

FEBRUARY 13, 2020

A Couple SaaS Generations Ago… Traditional software companies managed sales, product development, finance and HR in siloed organizations by function. In the early SaaS days, management structure was essentially the same. Today’s Focus on Customer Lifecycle Management, People, Product and Performance.

Part-Time CTO 69

Part-Time CTO CTO CTO Hire Management 69

User Pilot

JULY 27, 2023

Are you a results-driven product manager looking for the best product retention strategies for SaaS growth? In this article, we’re going to do a deep dive into a whopping 16 different strategies you can draw from to boost customer retention and increase loyalty. Driving users toward activation with checklists.

Retention 96

Retention Strategy Management Churn 96

Totango

MARCH 26, 2021

Today’s Customer Lifecycle Is Technology-driven. As the concept of the customer lifecycle has developed, understandings have changed under the influence of technology. Some information is out-of-date, while some presentations give a partial perspective on the customer lifecycle. What is a Customer Lifecycle?

Customer Lifetime Value 66

Customer Lifetime Value Social Media Travel Onboarding 66

FastSpring

APRIL 4, 2024

As an experienced sales and GTM leader, John Eitel has more than witnessed how product-led growth (PLG) has affected the tech and SaaS space in the last few years — he and his teams have been up close and personal with how PLG increased in popularity as a sales strategy. “I What success looks like for using both together.

Scale 122

Scale Sales Payment Methods Merchant Services 122

Totango

FEBRUARY 11, 2022

Delivering a satisfying B2B customer experience is key to staying competitive in today’s SaaS market. Here, we’ll outline a strategic roadmap to developing a winning B2B customer experience strategy. First, we’ll take a look at what B2B customer experience is and why it’s an important priority.

B2B 107

B2B B2C Technical Review Systems Review 107

User Pilot

MAY 22, 2023

Every successful product manager understands the importance of learning how to build customer loyalty. Improving your customer retention rate and boosting customer loyalty is key to the success and growth of any business – in both good times and bad. Then, fix these issues to improve the customer experience.

Onboarding 94

Onboarding Social Media Retention Branding 94

User Pilot

JANUARY 14, 2023

Examining the right customer education examples can help you improve your customer education program and the overall customer experience. As customer expectations continue to soar, a solid customer education program helps you stand out from the competition. What is a customer education program?

Education 98

Education SaaS Onboarding Customer Success 98

Totango

MARCH 24, 2020

Keeping pace with your customer’s evolving needs and experiences throughout their journey is essential to remaining a part of their plans. The most effective way to follow this progress is to break down the journey into modular B2B customer lifecycle stages. Goal-Based, Results-Driven Customer Success.

B2B 59

B2B Management Customer Lifetime Value Onboarding 59

InsightSquared

JANUARY 29, 2018

What I’ve seen happen is a siloing in data structure and processes for marketing, customer, services, and sales teams. During a recent analysis of the available “operations” jobs on LinkedIn, we discovered a significant number of “revenue operations” jobs — 59,110 to be exact.

Scale 109

Scale Revenue Technical Advisors Sales 109

Totango

NOVEMBER 5, 2021

What do you do when you realize that 95 percent of your customer base is tech-touch and you don’t have the manpower to properly engage with and measure this group? Getting Started: Tips for Implementing an Effective Customer Engagement Strategy. So, that team is kind of like the architect who designs the journey for the customer.

Scale 110

Scale Engagement Scaling Strategy 110

ChurnZero

JANUARY 6, 2022

Customer Success represents a large source of revenue-generation for SaaS businesses. Though Customer Success was originally regarded as a post-sale cost center, you can flip its narrative with the right metrics, positioning, and forecasting strategy. Increasing their predictability with leading indicators.

Forecasting 98

Forecasting Customer Success Metrics Sales Funnel 98

CustomerSuccessBox

JUNE 30, 2022

For a SaaS business, product adoption is one of the leading indicators of a successful and growing business. According to Harvard Business Review , it costs 5 to 25 times more to acquire a new customer than keep an existing one. Reflecting on the fact that customer retention is the backbone of SaaS. What is User Adoption?

Business 52

Business SaaS Customer Lifetime Value Benchmarks 52

CustomerSuccessBox

MARCH 10, 2022

In this day and age, all B2B SaaS firms want to optimize Automation to scale Customer Success in their organizations. You never miss an opportunity to capitalize on your customers’ most pressing pain issues, requirements, wishes, etc. Why is Automation important to scale Customer Success? Alerts for new accounts.

Scale 52

Scale SaaS Payments Customer Success Scaling 52

User Pilot

JULY 18, 2023

Customer feedback tools facilitate the collection and analysis of user feedback for customer-centric decision-making. Pay attention to support and customization, and make sure it has the right templates, integrations , and scalable pricing plans. Let’s get right to it! Use a free trial and book a demo whenever possible.

Software Review 98

Software Review Software Management Azure 98

ChurnZero

MARCH 24, 2023

The Customer Success industry is constantly evolving and developing new strategies for driving customer-led growth. 1: Is NPS a Customer Success metric? Often, the C-suite thinks that CS is only about customer happiness. However, CS is not about customer happiness, it’s about customer value.

Customer Success 98

Customer Success Technical Review Systems Review Metrics 98

ChurnZero

MARCH 24, 2023

The Customer Success industry is constantly evolving and developing new strategies for driving customer-led growth. 1: Is NPS a Customer Success metric? Often, the C-suite thinks that CS is only about customer happiness. However, CS is not about customer happiness, it’s about customer value.

Customer Success 97

Customer Success Technical Review Systems Review Metrics 97

OPEXEngine

FEBRUARY 1, 2022

When it comes to IPOs, 2021 was an excellent year for SaaS companies. Accelerated digital transformation across industries put SaaS companies firmly on the hypergrowth path. According to Gartner , the SaaS industry has grown from $35 billion in 2015 to $145 billion in 2021. Focus on a multi-year horizon.

SaaS Payments 52

SaaS Payments Payment Services Payment Solutions SaaS 52