Segmenting Your Sales Goals by Customer Category: Growing. Struggling. And Dire Straits
SaaStr
APRIL 14, 2020
And later, we often start segmenting by vertical and industry. Maybe it’s healthcare. This category can just include clients already shrinking in size. For Growing categories: Sales cycles may still be lengthening, but decent revenue goals can still be hit. Struggling. And Shrinking. Or remote workers. Struggling.
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