Remove Blog Remove Marketplace as a Service Remove Payment Features Remove Webinar
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Driving Success for Small to Middle-Market SaaS Companies

OPEXEngine

SMB customers will want high-touch sales engagement and service delivery but SMM SaaS companies will likely not have the budget necessary to justify providing this level of sales support. Most of the marketing budget will be focused on digital marketing along with targeted live events and webinars. eCommerce Marketplaces.

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A Vendor’s Guide to B2B Ecommerce

FastSpring

It’s easy to think of online sales as a marketplace where we buy items for ourselves, but more and more B2B and SaaS sales are now happening online. If a product or service is being sold online—regardless if the sale itself happens through a sales-rep assisted process, online shop, or platform—it’s considered B2B ecommerce.

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15 Best HubSpot Integrations to Drive SaaS Business Growth

User Pilot

Best HubSpot integrations for data sync If you want to use an integration primarily for data sync, you can integrate HubSpot with the following tools from the HubSpot app marketplace. Define lists for new leads who come from a particular webinar. HubSpot enables two-way integration with the email service provider Mailchimp.

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Should you disrupt or create a category? 5 lessons from Gainsight’s CMO Anthony Kennada

Intercom, Inc.

They didn’t know it at the time, but they had also created an entire business category: an on demand, short-term rental marketplace, which has shot the value of their business north of $38 billion. When the line item for your service doesn’t even exist in a prospective customer’s budget, your primary task is to educate.

Scale 112
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Customer Acquisition Strategy for SaaS Companies: A Complete Guide

SaaSOptics

For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial. The answer lies in your product or service’s value proposition. More customers = more revenue. Plain and simple. Cold Outreach.

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What are Merchant Accounts and How Do They Work?

Stax

Moreover, many merchant accounts today come bundled with a payment gateway, another crucial component of the online payment process that streamlines transactions and protects against fraudulent activity. A merchant account refers to a business bank account that allows businesses to accept electronic payments for goods and services.

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Making Trade-Offs In Marketing with Meagen Eisenberg (Video + Transcript)

SaaStr

We saw McDonald’s, they started separating their arches and really trying to do public service announcements around social distancing. And then really thinking a lot about our blog content and our SEO strategy, what do we do with not a lot of budget? Could we create a webinar to bring them together? And we did that.

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