Tom Tunguz

DECEMBER 28, 2021

Here are my predictions for 2022: Web3 consumer products go fully mainstream with more than 35% of Americans, about 100m people, engaging with them by 2023. Wallets are the gateway to crypto and have funneled millions into consumer apps that have driven web3 adoption. Metamask counts 10m MAU and Phantom is at 1.5m MAU growing quickly.

Scale 267

Scale Blockchain Banking Machine Learning 267

SaaStr

OCTOBER 20, 2023

After the launch of ChatGPT, they went from 30 leads a week to 10,000. How did they get here? Aliisa took to the stage at SaaStr Annual to share how far AI has come since the launch of ChatGPT, how it can change the way we work for the better, and what the future holds. How Did We Get Here — OpenAI OpenAI started as a research lab in 2015.

ChatGPT 257

ChatGPT AI Search Scale Sales Hiring 257

Buffer Resources

FEBRUARY 5, 2024

  This includes sharing links over private channels such as direct messaging, email, and SMS, which are not visible to the public, search engines, or marketers. A significant portion of our social interactions occurs in a realm unseen and untracked: welcome to the world of Dark Social. That’s dark social.

Social Media 94

Social Media Branding Engagement Strategy 94

Neil Patel

MAY 28, 2021

How do you attract traffic from consumers based on a particular location? For example, when a tourist searches “Starbucks near me” on Google, you’ll get a map with information on nearby outlets, links to their website, and directions. It brings a lot of benefits to e-commerce businesses that offer worldwide or international shipping.

Social Media 145

Social Media Engineering Travel Strategy 145

Subscription Flow

APRIL 18, 2024

Keeping this new development in the SaaS world in mind, we will be dividing the blog into 2 sections to better help you understand subscriber engagement in general, and then explore ways in which you can devise/tweak your own customer engagement models to increase your business’s overall revenue. The sections are as follows: 1.

Engagement 87

Engagement Customer Lifetime Value Revenue Subscription 87

FastSpring

MARCH 15, 2024

Todd said that “One thing that we found is that many marketplaces were not cannibalistic with our own direct-to-consumer channels. Todd Harris knows how to leverage effective video game marketing strategies to get games in front of players. Clever ways to approach digital advertising in your game marketing.

Payment Methods 186

Payment Methods Marketplace as a Service Payment Solutions Payments 186

Neil Patel

JANUARY 25, 2021

The Etsy search function is engineered to connect consumers with the products they’re looking for using two distinct factors: ranking and query matching. Query matching refers to how effectively a potential consumer’s search term pairs with Etsy’s inventory listings. With a reported 3.68 10 Tips for Etsy SEO.

Payment Methods 135

Payment Methods AI Search Artificial Intelligence Social Media 135

Neil Patel

SEPTEMBER 3, 2021

In this blog, we unpack the six biggest MarTech trends looming over the marketing industry and how you can use them to your advantage. Are you hoping to identify MarTech trends that can help your campaigns be more effective and run more smoothly? This term is very inclusive, covering everything from email templates to data analytics.

Trends 131

Trends Scale Social Media Strategy 131

SaaStr

JANUARY 21, 2022

Dorian Stone , Head of Organizations Revenue at Grammarly, is here to share lessons from his experience of scaling the company from consumer to SMB to Enterprise to help you steer your expansion efforts in the right direction. Like when Grammarly scaled, they expanded from a consumer business.

Scale 224

Scale SMB Enterprise Sales Hiring 224

Totango

JANUARY 3, 2024

These touchpoints are key for driving positive customer outcomes and unlocking new revenue potential—which makes connecting revenue intelligence platforms, like Gong and Chorus, directly into Totango critical to accelerate the path to success for customers, relieving what would be an otherwise time-consuming and difficult burden.

Revenue 102

Revenue Operational efficiency. Scale Customer Success 102

Tom Tunguz

JULY 1, 2013

Effectiveness is difficult to measure; it is time consuming and the payback period on the investment is uncertain. Each of the posts of a blog continues to attract traffic from SEO and social channels long after it has been published. Below is a chart of the 9 most popular posts in the last 12 month on this blog.

Content Marketing 100

Content Marketing Data Social Media Marketing 100

Blulogix

FEBRUARY 15, 2024

How to Harness the Power of Digital Market Dynamics for Product Innovation By BluLogix Team Innovating Subscription Offerings in the Agile Digital Landscape The digital marketplace is an ever-evolving ecosystem, characterized by rapid changes in technology, consumer behavior, and competitive landscapes.

Innovation 52

Innovation Marketplace as a Service Tiered subscription models AI Search 52

Stax

APRIL 18, 2024

As stated by countless resources, mobile is the direction the payment technology space is heading. As stated by countless resources, mobile is the direction the payment technology space is heading. According to Forbes , “mobile payments are increasingly being used by U.S. Understanding what you want is the hardest part.

Payment Services 88

Payment Services Merchant Services Payment Methods Payment Solutions 88

SaaStr

FEBRUARY 19, 2021

In fact, the retention rate of their customers that come through partners is better than the retention rate of our customers that come through the direct channel. And our early customers wanted us to do all like, ‘Can you write our blogs for us? Why Partners Are a Moat. Halligan: “Marketers like services. But we were not.

Social Media 275

Social Media Content Marketing Enterprise Retention 275

SaaStr

SEPTEMBER 21, 2021

Stage Three: Today, non-financial organizations are looking at ways to embed financial tech solutions within their operations and integrate those tools into the consumer experience. It’s now embedded in how consumers think about financial services and how they want to consume them, and that trend will only continue.” .

Finance 185

Finance Innovation Banking Interviewing 185

Neil Patel

NOVEMBER 26, 2020

Selling to high-end consumers requires a different approach. A ten thousand dollar handbag is well out of reach of the majority of consumers. The pandemic hit department stores hard and forced luxury consumers to buy online more than before. But that doesn’t mean popular digital channels are off-limits. Gucci, Rolex, Ferrari.

Strategy 145

Strategy Marketing Social Media Underperforming Technical Team 145

SaaStr

JANUARY 19, 2022

When Sud took the CEO position in 2017, Vimeo was targeting consumers and creators. When Sud took the CEO position in 2017, Vimeo was targeting consumers and creators. Getting pulled in several new directions can dilute the progress of your primary business goals. Yet the reward may be worth it. Why the Shift to B2B?

B2C 225

B2C B2B Enterprise Leadership 225

Scytale

JANUARY 30, 2024

The California Consumer Privacy Act (CCPA) is state legislation that sets data privacy rights for Californian residents. We discuss this at length in our blog CCPA vs. GDPR: Navigating Data Privacy Regulations for SaaS Companies , which is worth checking out. Now, how does that affect your business? Tag – CCPA applies to you.

Technical Review 52

Technical Review Systems Review Software Review Data 52

Neil Patel

NOVEMBER 1, 2021

How do the two roles differ from the perspective of a user or consumer? In a nutshell, content creator is a broad term describing someone who produces some form of content, including but not limited to blog posts, videos, photography, and reels. Content creators create content for blogs and social media platforms.

Social Media 139

Social Media Content Marketing Payment Features Technical Review 139

Intercom, Inc.

APRIL 13, 2018

Great SaaS sales reps can change your entire business. The best ones are efficient, motivated, effective, and creative in how they operate on a day-to-day basis. They have a knack for identifying quality prospects, making strong impressions quickly, and closing deals that seem out of reach. Upselling value to existing customers is key. Only 23.9%

Scale 224

Scale SaaS Sales Sales Funnel 224

SaaStr

JANUARY 11, 2020

For us at least: on Twitter , folks want micro-blogs and new content (at least for us). on our blog , all the traffic comes from social + Google search. You probably know this, but destination blogs are dead. what performs best on the blog is data-rich content. We’re B2B folks ?? And after that, LinkedIn.

Scale 161

Scale B2C Travel Cloud 161

SaaStr

JUNE 12, 2020

Why did Zoom basically burn nothing, yet equally “fairly viral” DocuSign consume vast amounts of capital? There are some questions in SaaS that are, at some level, almost a mystery: Why was Veeva able to burn only ~$10m net on its way to an IPO? Yet Box needed $250m? Both sell to the Enterprise. So it’s not that. Both big wins.

Scale 335

Scale SaaS Business Model Strategy 335

SaaStr

JUNE 23, 2023

Video was everywhere in the consumer marketplace, but at work, people were still communicating through Outlook, and Slack was new on the scene. The Loom team says they weren’t cool enough to build consumer products, especially up against the likes of Instagram and Youtube, which were growing exponentially at the time.

Startup 223

Startup Company Culture Marketing Communication 223

User Pilot

MAY 1, 2024

Are you planning to build a community for your product but are intimidated by the amount of work needed? Building a community is no walk in the park, but creating a brand community around your product can be easy and even fulfilling as long as you stay focused on your goals.

Branding 72

Branding Social Media Acquisition Advertising 72

SaaStr

FEBRUARY 17, 2022

People do not want to buy one-size-fits-all solutions. Rather, they are looking for something flexible and adaptable to their unique needs. . When marketing teams spend the bulk of their time completing manual tasks, data gets siloed, workflows break down, and leaders do not have the visibility they need to make customer-focused decisions.

Engineering 244

Engineering Scaling Marketing Acquisition 244

Neil Patel

SEPTEMBER 21, 2020

In that case, you likely spend a lot of time creating new blog articles, crafting social media posts, or developing video content to keep your audience engaged. Guides’ additional content can increase your business’s visibility and make it easier for consumers to get the information they need. Elite Squad. Creating Lists.

Payment Methods 145

Payment Methods Systems Review Payment Services Payment Solutions 145

SaaStr

NOVEMBER 18, 2022

The game on the field has shifted dramatically over the past 12 months, and what matters to a startup today is much different from a couple of years ago. . Snow and Blond dive deep into competition — how to position yourself against competitors and make the most of that competition. . Psst… the answer is yes! Choose Your Market And Attack.

Marketing 235

Marketing Startup Branding Pricing 235

SaaStr

JANUARY 3, 2023

Folks that complain consume about 20x the energy of those that just get sh*t done. Have a weekly 1-on-1 with a VP/direct report that you don’t have one with right now. Simplify the team for 2023. — Jason Be Kind Lemkin  (@jasonlk) January 3, 2023. Pick a few and you will without a doubt grow faster this year.

Scale 275

Scale Retention Scaling Revenue 275

Stax

MARCH 12, 2024

In this blog, we’re going to explore the importance of DSO, how to calculate it, and strategies to help improve DSO to create a healthier business. But in reality, companies often have to spend considerable time and resources chasing down late payments that are stuck in Accounts Receivable. Learn More What is Days Sales Outstanding?

Payment Features 88

Payment Features Payment Methods Payment Services Stax 88

Buffer Resources

OCTOBER 24, 2023

But, during my day job, I noticed that quality content (blogs and web copy readers would actually engage with) was missing from most service offerings.  After all, most leads consume three to four pieces of content from a vendor before engaging with their sales team.  I never thought I’d own a business.

Outsourcing Services 109

Outsourcing Services Scale Outsourced Development Underperforming Technical Team 109

Neil Patel

NOVEMBER 23, 2020

CeraVe, a mass-market skincare line recommended by dermatologists, recently found a new audience in Gen Z consumers, thanks to TikTok. The skincare space makes over $17 million in revenue each year, and it’s expected to grow by 5.3% And as people stay home more, the desire for self-care products, including skincare, continues to expand.

Branding 138

Branding Marketing Social Media Technical Review 138

Subscription Flow

JANUARY 2, 2024

As a result, selecting the best SaaS Payment Processing Service requires your full attention and careful consideration and that is what we will be focusing on in this blog. In doing so, SaaS businesses of all sizes face common payment processing SaaS challenges. And to do all of it, you need a billing system.

Payment Services 52

Payment Services Merchant Services SaaS Payments Payments 52

Neil Patel

JANUARY 28, 2023

They Build Trust A whopping 81% of consumers globally said that brand trust is a significant driving factor in their buying decision. It opens the door for authenticity which 86% of consumers state is a key factor when making a buying decision. So how can you use video to supercharge your marketing strategy? That’s no small feat!

Strategy 88

Strategy Marketing Social Media Branding 88

Totango

APRIL 6, 2023

Automation to scale and deepen customer engagement Video Business Reviews (VBRs) Creating personalized campaign content for the “tech touch” segment of your customer base is difficult because it’s so time consuming. These new seat licenses are add-ons to any Totango plan, making CS program visibility very accessible.

Innovation 85

Innovation Scale Revenue Technical Review 85

Subscription Flow

JANUARY 26, 2024

Keeping all that in mind, in this blog we will be underscoring the importance of SaaS MRR growth. It is true that this is a topic that has been covered on countless blogs before (a few times on this one as well). Data should be taken into account for strategic decisions that impact a company’s direction at least once a month.

SaaS Payments 52

SaaS Payments Payments SaaS Payment Features 52

Buffer Resources

OCTOBER 12, 2023

Allison Ullo’s life took a significant turn almost a decade ago when she decided to stop consuming caffeine. 🖤 At Buffer, we’ve long aimed to default to transparency, a practice we believe helps eliminate inequality and gives everyone a greater chance of succeeding. Unfortunately, that didn’t end up being enough.

Sales Hiring 105

Sales Hiring Business Scale Consulting 105

Blulogix

NOVEMBER 8, 2023

With the shift from one-time software licenses to subscription-based models, businesses and consumers have become accustomed to the idea of paying for technology services on a recurring basis. When customers see a direct correlation between their usage and costs, they are more likely to remain loyal to their service providers.

Technology 52

Technology Pricing Payment Features Subscription 52